Leadership Coaching

‘Coaching’ essentially consists of a series of really useful conversations.  The team at Alison Craig Coaching Ltd are experienced managers and highly skilled, qualified Business Coaches who help you identify and work on your personal development in a way that will have the best impact for you and your organisation.  Typically 3-6 coaching sessions of 1-2 hours are required.  These may be face to face, at your workplace or a local venue, or via ‘phone or Zoom.

Alison is the lead coach at Alison Craig Coaching Ltd.  She is an Ashridge Accredited Coach, recognised at Master Practitioner Level by the EMCC (European Mentoring & Coaching Council) with 20 + years’ practical experience of coaching leaders and business executives.  Before becoming a professional Coach, Alison achieved high levels of operational success at John Lewis, a major award-winning UK retail business. Alison has extensive understanding of how to succeed in business and effectively lead teams.

Alison has a Masters in Executive Coaching, with Distinction, and regularly participates in Supervision to ensure she is providing her clients and team with the best possible support.

Alison handpicked all of the qualified coaches who work with clients at Alison Craig Coaching Ltd.

Alison and her team of coaches build and maintain strong relationships, creating a climate of trust and support in which they can raise your self-awareness and challenge any unhelpful assumptions or thinking.  Their Person Centred approach means that they consider you to have great potential. As part of a Relational approach, the coaches will reflect back how they are experiencing you during coaching, providing insight into your potential impact on others and within your business.

Alison Craig Coaching Ltd works with large corporate companies, SMEs and private business professionals across multiple sectors including: Financial Services; Retail & Customer Service; FMCG; Education; Charity; the Motor Trade; Engineering; Construction; Marketing & Communications; Health & Sciences; Law.

Each client is unique but the topics below regularly feature during Leadership Coaching – see also Career Coaching and Executive Coaching.

The team at Alison Craig Coaching Ltd has extensive experience of coaching clients who want support or inspiration. Typical topics appear below, with feedback from recent clients alongside.


Supporting and challenging you as you establish and communicate your vision, engaging all those who need to help deliver it

“By exploring my thought processes, I can clearly identify my leadership style and techniques.  I question what and how I am doing things.”

Helping you set clear direction and expectations, whilst empowering team members to think for themselves, develop their own skills and be innovative

“I found it particularly helpful when trying to deal with the poor performance of my team.  Alison managed to ask the right questions to get a clear understanding of where they were failing and then helped me generate some great ideas of how to deal with this…”

Change, planned or otherwise, has become the norm. Get your team on board with new or improved ways of working

“I have found the mind mapping of my thoughts enables me to gain clarity on the situations I am going through and how to deal with them.  I always leave the sessions feeling revived and eager to get on.”


Because you know you want to be more influential, have a positive impact or advance your career

“I think about the impact on others more so now and have started to build more meaningful relationships as a consequence.”

Because you want to be more effective or happy in your role, with better team and colleague relationships; or  you want to tap into more support, expertise or new ideas

“I have started to network, both internally and externally, which I have never had the desire to do beforehand, let alone take action.”

Communicating more clearly, engaging key stakeholders and delivering lasting results

“I have learnt a lot about myself as a person and how to manage the way I interact with others and relate to situations, helping me in my work and personal life!”


To understand the pros and cons of your impact on others, adjusting your approach to have a more positive effect

“Several people actually said they couldn’t believe I was the same person they saw last year!  It’s mind blowing really…”

Having received a knock to your confidence or because you lack self-belief or are overly self-critical

“The biggest impact that Alison has had on me is that I now recognise the ‘beat up’ session…where it comes from, why I do it and how I can try to stop it happening in the first place. That has been nothing short of ‘ground breaking’ for me.”

In a safe, non judgemental environment because you rarely get that elsewhere

“Alison can be both motivational and challenging, never allowing you to doubt yourself or your ability.”

Gain some protected time and space, to step out and think, so you can drive your own potential as well as that of your organisation

“Alison helped me steer through the fog and pick out the key points for me to consider in moving forward but at all times I felt that I owned the thoughts.”